Since 1977, King Living has pioneered quality Australian design, continually pushing the boundaries of what furniture can achieve. Designed to adapt to our changing lives and last for generations, our furniture marries innovation with traditional handcrafted methods.

A family-owned global business headquartered in Sydney, King Living operates across Australia, New Zealand, the UK, Canada, Singapore, Malaysia, the USA, China and Thailand. At King Living, we create simplicity and balance in both our living spaces and the way we work — celebrating our achievements while building boldly for the future.

The Opportunity

We're looking for a commercially minded SEO & AI Discovery Manager to own and optimise King Living's organic discovery across search, AI-driven platforms, and social ecosystems globally. This is a high-autonomy, high-impact role sitting at the forefront of how premium brands get discovered in the next era of search — spanning traditional SEO foundations, AI answer engines, and social platform search across TikTok, Instagram, and YouTube.

Reporting to the Head of Performance Marketing, you'll define King Living's presence across search engines, LLM-based conversational platforms, and emerging discovery environments — translating technical expertise and AI-forward thinking into measurable organic growth across 7 global markets. You'll leverage AI tools to automate execution and scale workflows, freeing your focus for optimisation, content quality, and cross-functional leadership. If you're a search expert who is energised by the rapidly evolving AI discovery landscape and wants to shape how a globally recognised brand shows up in it, this role was built for you.

The Role

• Own and execute King Living's organic search and discovery strategy across SEO, AI-driven discovery systems, and social platform search
• Build category leadership through keyword, entity, and topical authority frameworks across all global markets
• Optimise structured content, metadata, and entity signals to improve King Living's inclusion and citation across LLM-based platforms — including ChatGPT, Gemini, and AI Overviews
• Lead technical SEO across site architecture, indexing, crawlability, rendering, Core Web Vitals, and performance optimisation
• Partner with Content, Product, UX, and Technology teams to embed search and AI discovery requirements from brief through to publication
• Own and optimise King Living's global reviews ecosystem, positioning reviews as a driver of trust, conversion, and organic visibility
• Define and track KPIs including organic revenue, non-branded traffic, share of voice, and emerging AI visibility signals
• Drive external authority through digital PR, backlinks, brand mentions, and entity reference strategies in partnership with Content and Communications teams
• Monitor and respond to changes in AI-driven discovery and commerce behaviour — including zero-click and conversational search — and translate insights into action
• Act as the internal subject matter expert on search and AI-driven discovery, providing guidance across marketing, eCommerce, and technology teams

About You

• Proven experience delivering SEO initiatives that drive measurable business outcomes in complex eCommerce or multi-market environments
• Strong technical SEO capability across site architecture, indexing, crawlability, structured data, and performance optimisation
• Deep understanding of AI-driven discovery ecosystems — including entity-based optimisation, AEO principles, and LLM-based search behaviours
• Experience optimising for social platform search across TikTok, Instagram, YouTube, and other emerging discovery environments
• Demonstrated experience in digital PR and authority building including backlinks, brand mentions, and external signal strategies
• Strong analytical capability with confidence using data to drive optimisation across SEO, content, and digital performance
• Skilled at working cross-functionally — able to influence and align content, product, UX, and technology teams without direct authority
• Excited by AI tools and their application to automate workflows, scale execution, and improve discovery performance
• Experience in premium retail, design, or multi-market eCommerce environments highly regarded

Why You Will Love Working with Us

• AI-Forward Environment: Work at the cutting edge of search — where AI, content, social, and commerce intersect in a rapidly evolving digital landscape.
• Global Ownership: Define and shape organic discovery strategy across 7 international markets with high autonomy and visibility.
• Premium Brand: Own the search and discovery presence of an iconic, globally recognised Australian design brand.
• Cross-Functional Impact: Partner closely with marketing, eCommerce, content, and technology teams at the heart of the business.
• Generous Discounts: Employee and family & friends discounts on our full premium product range.
• Convenience: Complimentary onsite parking at our Design & Support Centre, including EV charging facilities.
• Collaborative Culture: A values-driven, high-performing marketing team invested in doing genuinely great work.

Our Values – More than Just Words

Passion, Integrity, Collaboration and Innovation are the heartbeat of King Living. These values guide everything we do — from the products we design to the culture we create. Our hiring decisions are based not only on experience and skills, but on attitude, mindset and alignment with our values.

King Living is an equal opportunity employer. All applicants will be considered regardless of race, sexuality, religion, colour, gender identity or parental status.